For a person who dons her football fan-girl jersey once in four years, I got more than what I had bargained for last Sunday as the FIFA World Cup matches came to an end in an engaging finals. Not only did none of the teams my limited knowledge of the game would allow me to support made it to the quarters, but also the team which I had not once watched during the playoffs or otherwise played against France in the Finals . This FIFA was full of contradictions and surprise upsets and I think I may be excused in backing the wrong horses throughout the competition. So unanticipated Chastened I, however, rectified my ignorance by watching replay of the Croatia vs Japan match and in doing so got an added lesson on why the game was catching up with youngsters in India too. It was electrifying, to say the least. A relatable ad campaign Never has an ad campaign been more apt for me than the - #MeriDoosriCountry one has been. What a brainer! There was nothing to lose for the India...
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